ESG Daily, LAW FIRM PERSPECTIVES—European Union: Green claims, real consequences: What the EU's new greenwashing rules mean for businesses, (Nov 10, 2026)
Law Firms Mentioned:Proskauer Rose LLP
By Anna Maleva-Otto, Edward Lister, John Verwey, Michael Singh, Rachel E. Lowe and Sulaiman Malik of Proskauer Rose LLP
Since 27 September 2026, businesses selling to consumers in the European Union (" EU") have been subject to new rules on environmental claims. The rules come from the EU's Empowering Consumers for the Green Transition Directive (EU) 2024/825 (the " E ...