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    Antitrust Law Daily Wrap Up, LAW FIRM NEWS: David G. Mallen of National Advertising Division joins Loeb & Loeb, (Oct 23, 2013)

    Organizations Mentioned:Cornell University | Council of Better Business Bureaus | Loeb & Loeb, LLP

    David G. Mallen, the deputy director of the National Advertising Division (NAD) of the Council of Better Business Bureaus (CBBB), has joined the New York office of Loeb & Loeb LLP as a partner, the firm has announced.

    As the NAD’s Deputy Direct ...

    David G. Mallen, the deputy director of the National Advertising Division (NAD) of the Council of Better Business Bureaus (CBBB), has joined the New York office of Loeb & Loeb LLP as a partner, the firm has announced.

    As the NAD’s Deputy Director, Mallen was a representative of the Advertising Self-Regulatory Council, a self-regulatory system that works to establish the policies and procedures for regulating the advertising industry. During his 15 years at the NAD, Mallen was responsible for the review of national advertising campaigns in traditional and new media. He has analyzed legal, communication and claim substantiation issues and resolved disputes between advertisers in a number of industries, including dietary supplements, food and drug products, telecommunication services, consumer household products, and computer and Internet technology.

    Mallen has been a featured speaker at the ABA Consumer Protection and Antitrust Law events, the PMA Marketing Law Conference, the Intellectual Property Owners annual meeting, International Chamber of Commerce events, the Global Advertising Lawyer’s Alliance, and the Sustainable Brands Conference, among other legal and marketing workshops and seminars.

    In addition, Mallen is active within the leadership of the American Bar Association’s Section of Antitrust Law. He currently serves as the Vice Chair of the Private Advertising Litigation Committee and regularly chairs panels at the Section’s Spring Meetings. Mallen earned his J.D. from Albany Law School of Union University and his B.S. from Cornell University. He is admitted to practice by New York State and the Southern and Eastern Districts of New York.

    Loeb & Loeb LLP is a multi-service law firm with more than 300 attorneys, working in offices in Los Angeles, New York, Chicago, Nashville, Washington, D.C., and Beijing. Its Advanced Media and Technology Department includes Advertising and Promotions, Digital Media, Marketing and Advertising Regulatory, Privacy, Security and Data Optimization, and Technology and Outsourcing.

    News: IndustryNewsTrends

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